360 Launch New Website for Feed Easy
14/12/2023
We are proud to have worked closely with Feed Easy to design and develop their new website. Feed Easy specialises in supplying high quality packed lunches and breakfast bags to events and businesses across the UK.
Our bespoke process
The transformation of the Feed Easy website underwent a meticulous and fully bespoke design process. Initiating with research, including an analysis of industry competitors. We then created wireframes and high-fidelity designs, ensuring that the final product not only authentically represents the Feed Easy brand but also improves the user experience.
Elevating the brand identity
A key accomplishment of the project was reinforcing and expanding upon Feed Easy's existing brand identity. We employed a vibrant yellow colour palette that complemented the existing giraffe logo. The colours, images and visual aesthetics not only add a refreshing touch to the overall design but also add a sense of warmth and energy. We also integrated some illustrations that cohesively tie in with the playful logo, creating a balanced and engaging narrative across the platform. This visual storytelling aims to help modernise and strengthen the online presence and recognisability of the Feed Easy brand.