360 Launch New Website for Ian Chatfield
28/09/2023
In today's digital age, a strong online presence is essential for businesses, and the food industry is no exception. Ian Chatfield, a local family-run butcher shop, has embraced this with the launch of their new website. After working with 360 to establish their initial website back in 2013, they decided it was time for a transformative upgrade after a decade of service from their previous site. This redevelopment aims to both enhance the online shopping experience for existing customers and attract new users seeking top quality meat and deli products.
A Fresh Look and Improved User Experience
The revamped website immediately grabs your attention with its sleek and modern design. Our main focus was ensuring a seamless journey for both returning customers and first-time visitors through improving navigation, site structure and UI.
The website's intuitive layout makes exploration of Ian Chatfield's diverse product range easy, spanning from succulent steaks to gourmet sausages and a delicious array of deli items. It proudly showcases their unwavering commitment to quality and variety. Each product listing features detailed descriptions, complete with cooking instructions and graphics to indicate the cut of meat's origin on the animal. These elements empower customers to make informed choices.
Optimised for Mobile Users
We have taken significant strides to ensure an excellent mobile experience. The website now boasts a responsive design that adapts seamlessly to various screen sizes, offering a user-friendly interface whether you're on a spacious desktop monitor or a compact smartphone screen. This is not only best practice for UX, but also for SEO purposes.
Enhanced Online Shopping
The checkout process has been streamlined to guarantee a hassle-free experience. Secure payment options instil confidence in customers when conducting online transactions. Moreover, a variety of delivery options cater to individual preferences, and the date picker feature makes it convenient to arrange delivery or collection of Ian Chatfield's premium products.
